{"id":1242,"date":"2021-01-04T19:04:40","date_gmt":"2021-01-04T22:04:40","guid":{"rendered":"https:\/\/latte.com.br\/?p=1242"},"modified":"2024-07-31T12:07:55","modified_gmt":"2024-07-31T15:07:55","slug":"branding-its-digital","status":"publish","type":"post","link":"https:\/\/latte.com.br\/en\/branding-its-digital\/","title":{"rendered":"it&#039;s digital"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"1242\" class=\"elementor elementor-1242\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dd462ac elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-invisible\" data-id=\"dd462ac\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1b2c536\" data-id=\"1b2c536\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-76c690e elementor-widget elementor-widget-image\" data-id=\"76c690e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/its-digital-fachada.jpg\" class=\"attachment-full size-full wp-image-1465\" alt=\"\" srcset=\"https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/its-digital-fachada.jpg 1200w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/its-digital-fachada-300x200.jpg 300w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/its-digital-fachada-1024x683.jpg 1024w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/its-digital-fachada-768x512.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-39f12d1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"39f12d1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-b81ab42 elementor-invisible\" data-id=\"b81ab42\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeInLeft&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-42814b4 elementor-widget elementor-widget-text-editor\" data-id=\"42814b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5>What was done<\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ed27f8 elementor-widget elementor-widget-text-editor\" data-id=\"6ed27f8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Brand<br \/>site<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-24903a2\" data-id=\"24903a2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b3378bd elementor-widget-divider--view-line elementor-invisible elementor-widget elementor-widget-divider\" data-id=\"b3378bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-646f77c elementor-invisible\" data-id=\"646f77c\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeInRight&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7c0c35f elementor-widget elementor-widget-heading\" data-id=\"7c0c35f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">branding it&#039;s digital<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b91358 elementor-widget elementor-widget-text-editor\" data-id=\"3b91358\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>CHANGE. This summed up the new phase of the social media agency It&#039;s Digital. With a questioning profile and always seeking to \u201cstep out of the box\u201d, It&#039;s aimed for a brand that conveys more impact and coherence with the moment it was going through. Our challenge was, in addition to showing this new scenario, to create a bold, creative and intelligent identity.<\/p><p>In this way we created a changeable brand, which symbolizes the synergy between It&#039;s and different universes, showing its versatility in relationships, in addition to its youthful stance through vibrant colors and contemporary fonts.<\/p><p>On the website, we seek to represent the fusion between It&#039;s and the visitor\/company with the movements of the two parts of the image meeting and becoming one. Furthermore, on the home page there is an interaction with the visitor, where they can type their name and on the next page, the title \u201cit&#039;s (your name)\u201d appears.<\/p><p>The brand was selected at the 10th Graphic Design Biennial; and the website was nominated in the Awwwards competition and is a highlight of the 11th Graphic Design Biennial.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7d38bce elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7d38bce\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-76d0354\" data-id=\"76d0354\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f7a2f86 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"f7a2f86\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/its-digital-logo.jpg\" class=\"attachment-full size-full wp-image-1460\" alt=\"Branding It&#039;s Digital\" srcset=\"https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/its-digital-logo.jpg 1200w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/its-digital-logo-300x200.jpg 300w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/its-digital-logo-1024x683.jpg 1024w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/its-digital-logo-768x512.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-70e093e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"70e093e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-83a07d6\" data-id=\"83a07d6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fcd9009 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"fcd9009\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/its-digital-cartao.jpg\" class=\"attachment-large size-large wp-image-1471\" alt=\"\" srcset=\"https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/its-digital-cartao.jpg 800w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/its-digital-cartao-300x300.jpg 300w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/its-digital-cartao-150x150.jpg 150w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/its-digital-cartao-768x768.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3799538\" data-id=\"3799538\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-70942d6 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"70942d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:500}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/its-digital-fonte.png\" class=\"attachment-large size-large wp-image-1472\" alt=\"\" srcset=\"https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/its-digital-fonte.png 800w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/its-digital-fonte-300x300.png 300w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/its-digital-fonte-150x150.png 150w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/its-digital-fonte-768x768.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-32ff906 elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-invisible\" data-id=\"32ff906\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b42f078\" data-id=\"b42f078\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9b5ee0f elementor-widget elementor-widget-video\" data-id=\"9b5ee0f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/site-itsdigital.mov\" controls=\"\" preload=\"metadata\" controlslist=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Branding Project for Social Media Strategy and Management Agency It&#039;s Digital<\/p>","protected":false},"author":1,"featured_media":1481,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-1242","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case"],"_links":{"self":[{"href":"https:\/\/latte.com.br\/en\/wp-json\/wp\/v2\/posts\/1242","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/latte.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/latte.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/latte.com.br\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/latte.com.br\/en\/wp-json\/wp\/v2\/comments?post=1242"}],"version-history":[{"count":8,"href":"https:\/\/latte.com.br\/en\/wp-json\/wp\/v2\/posts\/1242\/revisions"}],"predecessor-version":[{"id":2814,"href":"https:\/\/latte.com.br\/en\/wp-json\/wp\/v2\/posts\/1242\/revisions\/2814"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/latte.com.br\/en\/wp-json\/wp\/v2\/media\/1481"}],"wp:attachment":[{"href":"https:\/\/latte.com.br\/en\/wp-json\/wp\/v2\/media?parent=1242"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/latte.com.br\/en\/wp-json\/wp\/v2\/categories?post=1242"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/latte.com.br\/en\/wp-json\/wp\/v2\/tags?post=1242"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}