{"id":2714,"date":"2024-07-30T16:12:24","date_gmt":"2024-07-30T19:12:24","guid":{"rendered":"https:\/\/latte.com.br\/?p=2714"},"modified":"2024-08-01T11:57:48","modified_gmt":"2024-08-01T14:57:48","slug":"consultoria-e-branding-feiras-negocios","status":"publish","type":"post","link":"https:\/\/latte.com.br\/en\/consultoria-e-branding-feiras-negocios\/","title":{"rendered":"fairs &amp; business"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"2714\" class=\"elementor elementor-2714\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dd462ac elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-invisible\" data-id=\"dd462ac\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1b2c536\" data-id=\"1b2c536\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0e62c71 elementor-widget elementor-widget-video\" data-id=\"0e62c71\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/latte.com.br\/wp-content\/uploads\/2024\/07\/FeirasNegocios_opcao02.mp4\" controls=\"\" preload=\"metadata\" controlslist=\"nodownload\" poster=\"https:\/\/latte.com.br\/wp-content\/uploads\/2024\/07\/video-feiras-negocios.jpg\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-39f12d1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"39f12d1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-b81ab42 elementor-invisible\" data-id=\"b81ab42\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeInLeft&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6999ab2 elementor-widget elementor-widget-text-editor\" data-id=\"6999ab2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5>What was done<\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ed27f8 elementor-widget elementor-widget-text-editor\" data-id=\"6ed27f8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Communication Consulting<br \/>Rebranding<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-24903a2\" data-id=\"24903a2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b3378bd elementor-widget-divider--view-line elementor-invisible elementor-widget elementor-widget-divider\" data-id=\"b3378bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-646f77c elementor-invisible\" data-id=\"646f77c\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeInRight&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7c0c35f elementor-widget elementor-widget-heading\" data-id=\"7c0c35f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">fairs &amp; business<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b91358 elementor-widget elementor-widget-text-editor\" data-id=\"3b91358\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Consulting and rebranding of the Feiras &amp; Neg\u00f3cios program brand. The project began with in-depth research into the market to identify communication issues and propose a new strategy and advertising guidelines. The result was not only a renewed brand and visual identity, better in line with the current entrepreneurship landscape and design trends; it also proposed several advertising actions that helped the company double in size in 1 year.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c16a1ec elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c16a1ec\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d9f991e\" data-id=\"d9f991e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2c17e47 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"2c17e47\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1500\" height=\"1000\" src=\"https:\/\/latte.com.br\/wp-content\/uploads\/2024\/07\/capa-branding-feiras-e-negocios.webp\" class=\"attachment-full size-full wp-image-2717\" alt=\"\" srcset=\"https:\/\/latte.com.br\/wp-content\/uploads\/2024\/07\/capa-branding-feiras-e-negocios.webp 1500w, https:\/\/latte.com.br\/wp-content\/uploads\/2024\/07\/capa-branding-feiras-e-negocios-300x200.webp 300w, https:\/\/latte.com.br\/wp-content\/uploads\/2024\/07\/capa-branding-feiras-e-negocios-1024x683.webp 1024w, https:\/\/latte.com.br\/wp-content\/uploads\/2024\/07\/capa-branding-feiras-e-negocios-768x512.webp 768w, https:\/\/latte.com.br\/wp-content\/uploads\/2024\/07\/capa-branding-feiras-e-negocios-18x12.webp 18w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-70e093e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"70e093e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-83a07d6\" data-id=\"83a07d6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fcd9009 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"fcd9009\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/latte.com.br\/wp-content\/uploads\/2024\/07\/branding-feirasnegocios-2.webp\" class=\"attachment-large size-large wp-image-2725\" alt=\"\" srcset=\"https:\/\/latte.com.br\/wp-content\/uploads\/2024\/07\/branding-feirasnegocios-2.webp 800w, https:\/\/latte.com.br\/wp-content\/uploads\/2024\/07\/branding-feirasnegocios-2-300x300.webp 300w, https:\/\/latte.com.br\/wp-content\/uploads\/2024\/07\/branding-feirasnegocios-2-150x150.webp 150w, https:\/\/latte.com.br\/wp-content\/uploads\/2024\/07\/branding-feirasnegocios-2-768x768.webp 768w, https:\/\/latte.com.br\/wp-content\/uploads\/2024\/07\/branding-feirasnegocios-2-12x12.webp 12w\" sizes=\"(max-width: 800px) 100vw, 800px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-a9013d1\" data-id=\"a9013d1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b4f4eca elementor-invisible elementor-widget elementor-widget-image\" data-id=\"b4f4eca\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:500}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/latte.com.br\/wp-content\/uploads\/2024\/07\/branding-feirasnegocios-1.webp\" class=\"attachment-large size-large wp-image-2724\" alt=\"\" srcset=\"https:\/\/latte.com.br\/wp-content\/uploads\/2024\/07\/branding-feirasnegocios-1.webp 800w, https:\/\/latte.com.br\/wp-content\/uploads\/2024\/07\/branding-feirasnegocios-1-300x300.webp 300w, https:\/\/latte.com.br\/wp-content\/uploads\/2024\/07\/branding-feirasnegocios-1-150x150.webp 150w, https:\/\/latte.com.br\/wp-content\/uploads\/2024\/07\/branding-feirasnegocios-1-768x768.webp 768w, https:\/\/latte.com.br\/wp-content\/uploads\/2024\/07\/branding-feirasnegocios-1-12x12.webp 12w\" sizes=\"(max-width: 800px) 100vw, 800px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Consulting and branding for the Feiras &amp; Neg\u00f3cios program, with solutions for its repositioning and alignment with the current market.<\/p>","protected":false},"author":1,"featured_media":2990,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-2714","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case"],"_links":{"self":[{"href":"https:\/\/latte.com.br\/en\/wp-json\/wp\/v2\/posts\/2714","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/latte.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/latte.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/latte.com.br\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/latte.com.br\/en\/wp-json\/wp\/v2\/comments?post=2714"}],"version-history":[{"count":32,"href":"https:\/\/latte.com.br\/en\/wp-json\/wp\/v2\/posts\/2714\/revisions"}],"predecessor-version":[{"id":3026,"href":"https:\/\/latte.com.br\/en\/wp-json\/wp\/v2\/posts\/2714\/revisions\/3026"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/latte.com.br\/en\/wp-json\/wp\/v2\/media\/2990"}],"wp:attachment":[{"href":"https:\/\/latte.com.br\/en\/wp-json\/wp\/v2\/media?parent=2714"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/latte.com.br\/en\/wp-json\/wp\/v2\/categories?post=2714"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/latte.com.br\/en\/wp-json\/wp\/v2\/tags?post=2714"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}