{"id":1409,"date":"2021-01-01T17:15:40","date_gmt":"2021-01-01T20:15:40","guid":{"rendered":"https:\/\/latte.com.br\/?p=1409"},"modified":"2021-05-30T17:50:08","modified_gmt":"2021-05-30T20:50:08","slug":"branding-blum","status":"publish","type":"post","link":"https:\/\/latte.com.br\/es\/branding-blum\/","title":{"rendered":"blum"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"1409\" class=\"elementor elementor-1409\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dd462ac elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-invisible\" data-id=\"dd462ac\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1b2c536\" data-id=\"1b2c536\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f7a2f86 elementor-widget elementor-widget-image\" data-id=\"f7a2f86\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos1.jpg\" class=\"attachment-full size-full wp-image-1415\" alt=\"\" srcset=\"https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos1.jpg 1200w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos1-300x200.jpg 300w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos1-1024x683.jpg 1024w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos1-768x512.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-39f12d1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"39f12d1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-b81ab42 elementor-invisible\" data-id=\"b81ab42\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeInLeft&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cf9c18c elementor-widget elementor-widget-text-editor\" data-id=\"cf9c18c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5>LO QUE FUE HECHO<\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ed27f8 elementor-widget elementor-widget-text-editor\" data-id=\"6ed27f8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-size: 15px; font-weight: normal;\">Marca<br \/><\/span>Identidad visual<br \/>Embalajes<br \/>Materiales impresos<br \/>Materiales digitales<br \/>Sitio<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-24903a2\" data-id=\"24903a2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b3378bd elementor-widget-divider--view-line elementor-invisible elementor-widget elementor-widget-divider\" data-id=\"b3378bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-646f77c elementor-invisible\" data-id=\"646f77c\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeInRight&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7c0c35f elementor-widget elementor-widget-heading\" data-id=\"7c0c35f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Una explosi\u00f3n de sensaciones<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b91358 elementor-widget elementor-widget-text-editor\" data-id=\"3b91358\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>El desaf\u00edo de este proyecto era crear una marca de sex shop que no fuera vulgar como la competencia. Para lograrlo, creamos una marca y un empaque que enfatizaba el concepto \u201cdivertido\u201d, de explorar nuevas experiencias con creatividad. El nombre y la marca simbolizan una \u201cexplosi\u00f3n\u201d de sensaciones. Su l\u00ednea de productos tiene nombres verbales en imperativo que hacen referencia a mujeres con actitud, seguras de su sexualidad. El dise\u00f1o de los productos y toda la comunicaci\u00f3n es limpio y con colores vibrantes.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-39e1564 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"39e1564\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f146f04\" data-id=\"f146f04\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fcd9009 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"fcd9009\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos6.jpg\" class=\"attachment-large size-large wp-image-1421\" alt=\"\" srcset=\"https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos6.jpg 800w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos6-300x300.jpg 300w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos6-150x150.jpg 150w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos6-768x768.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c0fcd01 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"c0fcd01\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos12.png\" class=\"attachment-full size-full wp-image-1427\" alt=\"\" srcset=\"https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos12.png 1200w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos12-300x200.png 300w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos12-1024x683.png 1024w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos12-768x512.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a08c381 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"a08c381\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos11.jpg\" class=\"attachment-full size-full wp-image-1426\" alt=\"\" srcset=\"https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos11.jpg 1200w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos11-300x200.jpg 300w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos11-1024x683.jpg 1024w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos11-768x512.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7eaae7e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7eaae7e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7129143\" data-id=\"7129143\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3c14cbd elementor-invisible elementor-widget elementor-widget-image\" data-id=\"3c14cbd\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos13-1024x1024.png\" class=\"attachment-large size-large wp-image-1428\" alt=\"\" srcset=\"https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos13-1024x1024.png 1024w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos13-300x300.png 300w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos13-150x150.png 150w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos13-768x768.png 768w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos13.png 1200w\" sizes=\"(max-width: 800px) 100vw, 800px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5c175ea\" data-id=\"5c175ea\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4a6b58c elementor-invisible elementor-widget elementor-widget-image\" data-id=\"4a6b58c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:500}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos14-1024x1024.png\" class=\"attachment-large size-large wp-image-1429\" alt=\"\" srcset=\"https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos14-1024x1024.png 1024w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos14-300x300.png 300w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos14-150x150.png 150w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos14-768x768.png 768w, https:\/\/latte.com.br\/wp-content\/uploads\/2021\/01\/branding-blum-cosmeticos14.png 1200w\" sizes=\"(max-width: 800px) 100vw, 800px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Proyecto de Branding para Restaurante Japon\u00e9s Juno Sushi<\/p>","protected":false},"author":1,"featured_media":114,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-1409","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case"],"_links":{"self":[{"href":"https:\/\/latte.com.br\/es\/wp-json\/wp\/v2\/posts\/1409","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/latte.com.br\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/latte.com.br\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/latte.com.br\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/latte.com.br\/es\/wp-json\/wp\/v2\/comments?post=1409"}],"version-history":[{"count":1,"href":"https:\/\/latte.com.br\/es\/wp-json\/wp\/v2\/posts\/1409\/revisions"}],"predecessor-version":[{"id":1981,"href":"https:\/\/latte.com.br\/es\/wp-json\/wp\/v2\/posts\/1409\/revisions\/1981"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/latte.com.br\/es\/wp-json\/wp\/v2\/media\/114"}],"wp:attachment":[{"href":"https:\/\/latte.com.br\/es\/wp-json\/wp\/v2\/media?parent=1409"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/latte.com.br\/es\/wp-json\/wp\/v2\/categories?post=1409"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/latte.com.br\/es\/wp-json\/wp\/v2\/tags?post=1409"}],"curies":[{"name":"gracias","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}